Prima Marketing is a company that has a lot of cute stuff but doesn’t seem to be that well known. I really like this company’s planner accessories (I have their paperclips and magnetic bookmarks). The company also makes planner stamps, glitter dashboards, sticker books and ring bound planners! The style of their products remind me of MAMBI.
Prima Planner A5 Ringbound
- The weekly and monthly pages are undated – start planning anytime
- 1 Page weekly spread (starting Monday)
- 2 page monthly spread (starting Sunday)
- A5
- Ring Bound
- Different covers to choose from
- Minimalist black and white design
- Elastic Loop Pen Holder
- Multi Pockets/slots
- 6 Ring Binder
- Gold Metal Components/Rings
- 12 Monthly Coloring Divider Tabs
- 12 Bonus Pattern Divider Tabs
- 12 Coloring Pages
- Dates at a glance pages for 2017 and 2018
- Plastic Zipper Pouch
- Dashboard Insert
- Folder
- Cover is made from synthetic leather with faux leather multi-clasp button closure and has business card pockets at the front
My favorite cover is the black background with white dots. It also comes in the reverse – white background with white dots. The White background and white dots has different inserts inside.
The case is quite wide / bulky – around 1.5 – 2″
Measurements:
- Planner: 9″ T x 8″ W x 1 3/4″ H
- Ring Diameter: 1.5″
- Ring Spacing: 5/8″
- Paper Size: 6″ W x 8″ T
The only dated pages that come with the planner are the 2017 and 2018 dates at a glance pages
Clear pencil case / sticker case
Related: How to organize planner stickers using folders (plus free printable labels)
1 page undated monthly calendar. Each month starts on Sunday
1 page undated weekly spreads starting on a Monday. Each day has an equal amount of planning space on the page. There’s space to record top goals, things to do and notes. The writing space is quite small (the pages are A5 size) and unlined.
Pros of the Prima Planner
- Undated – start planning anytime
- Minimalist black and white color scheme so you can use colored pens and stickers without is clashing with the colors of the planner
- Can print and add your own inserts (click here to learn how to make your own)
- The clasp has 2 spots to clip into to accommodate extra pages
- Accessories including a pocket folder, built in elastic pen loop, business card holder etc.
- Wide tabs that are easy to grip & find
- Ring bound – can add, remove and rearrange pages as often as you please – reuse year after year
Cons of the Prima Planner
- The cover around the planner inserts is clunky and bulky – it’s about 1.5″ thick
- Expensive upfront cost. Any covers on ringbound planners tend to be expensive but they are sturdy so they’ll last a long time
- The pocket folder feels cheap and flimsy – it’s very narrow so you probably won’t be able to fit much in it
- The tabs are all white with black front rather than different colors for each month
- Unlined weekly spread and small writing space
Would I use this planner?
No. I personally cannot stand ring bound planners. The rings always get in the way, it adds unnecessarily bulk to the planner and each company has a different number of rings and ring spacing. It also takes way too long to line up the holes and punch them. For the flexibility of adding and removing pages, I much prefer discbound systems such as Arc by Staples and MAMBI planners.
Related: Arcing my Plum Paper Planner – everything you need to know if you’d like to try it yourself!
More Planner Reviews
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- Planner pen testing in the Erin Condren Life Planner, Plum Paper, Happy Planner by MAMBI and Limelife Planner
- Custom Erin Condren Planner Cover versus DIY planner cover: which is better?
- 5 Planner supplies you should never skimp on
- 7 Planner supplies I don’t regret splurging on
Thank you for this post. I could use some help. I’ve been searching for a planner with a binder cover that looks like this, however, I am left handed and I feel the same way with regards to the rings being too bulky and in the way. But I love the 2-page month, the Month page (including the to do, events, errands, goals), and the weekly page (including the to do, goals, notes). Then I also thought do I want the binder or a notebook style. If it’s a notebook style, I’ll be able to save the notebook more easily for reviews back. Please advise. I’m a realtor and a planner similar to this would be very helpful to keep me on track of prospecting.
Hi Debra,
Discbound is my all time favorite for the ability to add, remove and rearrange pages as often as you like! The Happy Planner is a discbound system as well as the Arc planner from Staples (which I use). If there are inserts that you’ve seen that you really want to use, you can use a strip of washi tape to cover up the holes before punching with the discbound punch to strengthen the page where the binder ring holes are. This could get a bit pricey and time consuming doing it for every page though. You can add printables (both companies sell punches that fit their discs) to make a custom planner. Both companies also sell a variety of pre-punched planner pages. If you want to learn how to make your own planner printables / inserts I have an ecourse where I teach how I make them: http://buildabiggeronlinebusiness.teachable.com/p/how-to-make-printables-in-photoshop
I totally agree with you about the ring-bound planners vs. disc-bound planners such as Arc (by Staples) / Circa (by Levenger) etc. The discbound is so much more versatile and handy. I made the mistake of purchasing a Recollection (Michaels) planner because I fell in love with one of the calendar inserts, but it is not compatible with anything because of the ring spacing and page size. But since I spent so much on it, I feel I have to use it.
I know that feeling. Have you joined destash planner facebook groups? Even if you’ve used some of the pages you could rip them out and sell the balance. Some people like buying the remaining months / years of a planner to try out the pages and see if it’s a good fit for them at a cheaper price than buying brand new. I did a roundup of 60+ planner facebook groups in this post: https://allaboutplanners.com.au/60-facebook-groups-for-planner-addicts-to-join/